Yesterday, Bill Pulver, CEO of the ARU, announced that initial discussions with the CEOs of the five Australian Super 15 franchises on SANZARS proposed format for Super 18, coming into effect in 2016, are positive. Greg Growden, from ESPN scrum.com, told me this morning it was “ridiculous”. On Foxtel’s The Rugby Club last night they discussed the concept and I understand Tim Horan’s wish for a South Pacific team to be included, but television rights demand that greater audiences in Asia will benefit from their inclusion. Obviously with the 2019 World Cup in Japan, including matches in Hong Kong & Singapore, a franchise based in Tokyo or Osaka is almost a fait accompli.
With the time zone of Japan only being one hour behind Eastern Standard Time, or an hour ahead of Western Australia, the television audiences in these areas is where the money will be generated for Murdoch & Co. Even if some of those “Asian” matches were played in Hong Kong or Singapore, they would align with the Perth time zone. After all, as Pulver says, the money is in the television rights and the positives he was hinting at was some Super Rugby matches will be shown on free to air channels.
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